chore: add Toadli blog post

web/blog/2021-02-30-toadli-uses-supabase.md

@@ -0,0 +1,39 @@
+---
+title: Toadli uses Supabase
+description: An easy-to-use link shortening tool with simple APIs
+author: Paul Copplestone
+author_title: Supabase
+author_url: https://github.com/kiwicopple
+author_image_url: https://github.com/kiwicopple.png
+authorURL: https://github.com/kiwicopple
+image: /toadli-og.png
+tags:
+  - supabase
+  - case-study
+---
+
+Zach Waterfield is an engineer, investor, and founder of Kopa - a short term furnished rental marketplace with operations in over 400 cities in the USA. Zach's latest project, [Toad](https://toadli.co/), is an easy-to-use link shortening tool with simple APIs, aimed to empower low-coders. Toad provides a simple dashboard, analytics, and API designed with low-coders in mind.
+
+Learn why Zach used Supabase as part of his serverless SAAS setup.
+
+### Toad APIs for low Coders
+
+Zach loves link shorteners. However, for low-coders, link shorteners tend to have cumbersome APIs limiting their utility. He wanted to build a link shortening tool with simple APIs that are simple for no-coders to use.
+
+## T**he power of a serverless Supa-stack**
+
+Zach started this project with a low-management overhead in mind. He needed a robust and scalable stack that doesn't need refactoring when his service user volume grows. Zach knew that a back-end as-a-service abstracts away many of the dev-ops tasks, such as provisioning server instances and setting up databases. From experience, he knew that Firebase would be too cumbersome.
+
+Zach decided that combining Supabase, Lambda functions, Next.js, TailwindCSS, and Vercel would be the perfect Supa-stack to achieve his goal of low-management overhead. This setup removes significant dev-ops headaches with no need to think about continuous integration - when he wants to make a change, it is good to go. As a bonus, this setup is virtually free until he reaches significant user volumes.
+
+### Build it once, use it forever
+
+Zach was surprised how rapidly he was able to build and deploy Toadli. He now has a template project that he plans to customise for future SaaS services. Zach has a stack that is scalable, reusable, and low-management. Toad has early paying customers, and traffic volumes are increasing as low-coders become aware of how easy Toad APIs are to use.
+
+> \*"Full Serverless is an amazing developer experience. You can get high-quality results fast, especially when Supabase abstracts away all the back-end headaches."
+
+Zach Waterfield - Toad\*
+
+## Spend more time creating and less time managing back ends
+
+Thanks to Supabase, Zach is able to focus on the creative process and launch services like [Toad](https://toadli.co/) with all the functionality he wants to offer. He has peace of mind that his stack is low-management and will scale as his project continues to gain traction.