diff --git a/apps/studio/components/interfaces/Organization/NewOrg/NewOrgForm.tsx b/apps/studio/components/interfaces/Organization/NewOrg/NewOrgForm.tsx
index 36dfbf16b50..8deba853795 100644
--- a/apps/studio/components/interfaces/Organization/NewOrg/NewOrgForm.tsx
+++ b/apps/studio/components/interfaces/Organization/NewOrg/NewOrgForm.tsx
@@ -298,7 +298,13 @@ export const NewOrgForm = ({
   }
 
   const onOrganizationCreated = (org: { slug: string }) => {
-    track('organization_creation_completed', undefined, { organization: org.slug })
+    if (submittedTier.current) {
+      track(
+        'organization_creation_completed',
+        { tier: submittedTier.current },
+        { organization: org.slug }
+      )
+    }
 
     const prefilledProjectName = user.profile?.username
       ? user.profile.username + `'s Project`
@@ -326,6 +332,8 @@ export const NewOrgForm = ({
     } as StripeElementsOptions
   }, [paymentIntentSecret, resolvedTheme])
 
+  const submittedTier = useRef<'tier_free' | 'tier_pro' | 'tier_payg' | 'tier_team' | null>(null)
+
   async function createOrg(
     formValues: z.infer<typeof formSchema>,
     paymentMethodId?: string,
@@ -336,15 +344,17 @@ export const NewOrgForm = ({
     }
   ) {
     const dbTier = formValues.plan === 'PRO' && !formValues.spend_cap ? 'PAYG' : formValues.plan
+    const tier = ('tier_' + dbTier.toLowerCase()) as
+      | 'tier_payg'
+      | 'tier_pro'
+      | 'tier_free'
+      | 'tier_team'
+    submittedTier.current = tier
 
     createOrganization({
       name: formValues.name,
       kind: formValues.kind,
-      tier: ('tier_' + dbTier.toLowerCase()) as
-        | 'tier_payg'
-        | 'tier_pro'
-        | 'tier_free'
-        | 'tier_team',
+      tier,
       ...(formValues.kind == 'COMPANY' ? { size: formValues.size } : {}),
       payment_method: paymentMethodId,
       billing_name: dbTier === 'FREE' ? undefined : customerData?.billing_name,
diff --git a/apps/studio/lib/telemetry/funnel-errors.ts b/apps/studio/lib/telemetry/funnel-errors.ts
index 579d0cc6bea..67c92592fed 100644
--- a/apps/studio/lib/telemetry/funnel-errors.ts
+++ b/apps/studio/lib/telemetry/funnel-errors.ts
@@ -74,6 +74,9 @@ const GENERIC_REASONS = [
   'payment_failed',
   'payment_error',
   'oriole_unavailable',
+  'unauthorized',
+  'forbidden',
+  'not_found',
   'other',
 ] as const
 
@@ -85,6 +88,12 @@ export type FunnelErrorReason =
   | ValuesOf<typeof STRIPE_DECLINE_REASONS>
   | (typeof GENERIC_REASONS)[number]
 
+const STATUS_REASONS: Readonly<Partial<Record<number, FunnelErrorReason>>> = {
+  401: 'unauthorized',
+  403: 'forbidden',
+  404: 'not_found',
+}
+
 export function classifyApiError(origin: FunnelOrigin, error: unknown): FunnelErrorClassification {
   const err = error as { code?: unknown; errorType?: unknown; message?: unknown }
   const code = typeof err?.code === 'number' ? err.code : undefined
@@ -107,6 +116,10 @@ export function classifyApiError(origin: FunnelOrigin, error: unknown): FunnelEr
       return { errorCategory: 'api', errorReason: reason, errorCode: code }
     }
   }
+  const statusReason = STATUS_REASONS[code]
+  if (statusReason) {
+    return { errorCategory: 'api', errorReason: statusReason, errorCode: code }
+  }
   return { errorCategory: 'api', errorReason: 'other', errorCode: code }
 }
 
diff --git a/apps/studio/pages/integrations/vercel/[slug]/deploy-button/new-project.tsx b/apps/studio/pages/integrations/vercel/[slug]/deploy-button/new-project.tsx
index 02a69b9ee89..1b55a32e4b9 100644
--- a/apps/studio/pages/integrations/vercel/[slug]/deploy-button/new-project.tsx
+++ b/apps/studio/pages/integrations/vercel/[slug]/deploy-button/new-project.tsx
@@ -117,6 +117,14 @@ const CreateProject = () => {
   const { data: organizationData } = useOrganizationsQuery()
   const organization = organizationData?.find((x) => x.slug === slug)
 
+  const hasTrackedFormExposed = useRef(false)
+  useEffect(() => {
+    if (hasTrackedFormExposed.current) return
+    if (!slug) return
+    hasTrackedFormExposed.current = true
+    track('project_creation_form_exposed', { surface: 'vercel' }, { organization: slug })
+  }, [slug, track])
+
   /**
    * array of integrations installed
    */
diff --git a/packages/common/telemetry-constants.ts b/packages/common/telemetry-constants.ts
index de486929d08..4d48913a696 100644
--- a/packages/common/telemetry-constants.ts
+++ b/packages/common/telemetry-constants.ts
@@ -480,6 +480,12 @@ export interface OrganizationCreationFormExposedEvent {
  */
 export interface OrganizationCreationCompletedEvent {
   action: 'organization_creation_completed'
+  properties: {
+    /**
+     * Billing tier provisioned at creation. tier_payg is uncapped PRO.
+     */
+    tier: 'tier_free' | 'tier_pro' | 'tier_payg' | 'tier_team'
+  }
   groups: Omit<TelemetryGroups, 'project'>
 }
 
@@ -2930,7 +2936,14 @@ export interface DashboardErrorCreatedEvent {
      */
     errorCategory?: 'validation' | 'api' | 'network' | 'payment' | 'unknown'
     /**
-     * Controlled-vocabulary slug describing the reason (no free text, no PII)
+     * Controlled-vocabulary slug describing the reason (no free text, no PII).
+     *
+     * Typed `string` rather than a literal union on purpose: the source-of-truth
+     * union `FunnelErrorReason` lives in `apps/studio/lib/telemetry/funnel-errors.ts`,
+     * and this `common` package cannot import from an app. The constraint is enforced
+     * at the only emit site instead: `useTrackFunnelError` accepts a classified
+     * `FunnelErrorReason`, so free text never reaches this field. Do not widen usage by
+     * setting `errorReason` from a raw error message.
      */
     errorReason?: string
     /**