diff --git a/apps/www/_events/2025-11-20-supabase-agency-webinar.mdx b/apps/www/_events/2025-11-20-supabase-agency-webinar.mdx
index 25e633aeb1f..d3e034d306b 100644
--- a/apps/www/_events/2025-11-20-supabase-agency-webinar.mdx
+++ b/apps/www/_events/2025-11-20-supabase-agency-webinar.mdx
@@ -8,7 +8,7 @@ meta_description: >-
   Learn how leading agencies use Postgres expertise and strategic services to
   command premium pricing while competitors race to the bottom on AI-built MVPs.
 type: webinar
-onDemand: false
+onDemand: true
 date: '2025-11-20T07:00:00.000-08:00'
 timezone: America/Los_Angeles
 duration: 45 mins
diff --git a/apps/www/app/events/context.tsx b/apps/www/app/events/context.tsx
index 5f847f6afa7..eddb07b5d23 100644
--- a/apps/www/app/events/context.tsx
+++ b/apps/www/app/events/context.tsx
@@ -2,13 +2,14 @@
 
 import { createContext, useContext, useState, useEffect, useMemo, ReactNode } from 'react'
 import { SupabaseEvent, SUPABASE_HOST } from '~/lib/eventsTypes'
-import { cover } from 'three/src/extras/TextureUtils.js'
 
 interface EventsContextValue {
   // Events data
   allEvents: SupabaseEvent[]
   filteredEvents: SupabaseEvent[]
+  filteredOnDemandEvents: SupabaseEvent[]
   staticEvents: SupabaseEvent[]
+  onDemandEvents: SupabaseEvent[]
   lumaEvents: SupabaseEvent[]
   featuredEvent: SupabaseEvent | undefined
 
@@ -30,9 +31,10 @@ const EventsContext = createContext<EventsContextValue | undefined>(undefined)
 interface EventsProviderProps {
   children: ReactNode
   staticEvents: SupabaseEvent[]
+  onDemandEvents: SupabaseEvent[]
 }
 
-export function EventsProvider({ children, staticEvents }: EventsProviderProps) {
+export function EventsProvider({ children, staticEvents, onDemandEvents }: EventsProviderProps) {
   const [lumaEvents, setLumaEvents] = useState<SupabaseEvent[]>([])
   const [isLoading, setIsLoading] = useState(true)
   const [searchQuery, setSearchQuery] = useState('')
@@ -99,9 +101,12 @@ export function EventsProvider({ children, staticEvents }: EventsProviderProps)
   }, [staticEvents, lumaEvents])
 
   // Calculate categories with counts
+  // - Webinar: count only upcoming webinars (not on-demand)
+  // - On-demand: count only on-demand events
   const categories = useMemo(() => {
     const categoryCounts: { [key: string]: number } = { all: 0 }
 
+    // Count upcoming events (excluding on-demand)
     allEvents.forEach((event) => {
       categoryCounts.all += 1
 
@@ -110,8 +115,15 @@ export function EventsProvider({ children, staticEvents }: EventsProviderProps)
       })
     })
 
+    // Count on-demand events separately
+    onDemandEvents.forEach((event) => {
+      categoryCounts.all += 1
+      // Add to 'on-demand' category instead of 'webinar'
+      categoryCounts['on-demand'] = (categoryCounts['on-demand'] || 0) + 1
+    })
+
     return categoryCounts
-  }, [allEvents])
+  }, [allEvents, onDemandEvents])
 
   // Toggle category selection
   const toggleCategory = (category: string) => {
@@ -135,8 +147,13 @@ export function EventsProvider({ children, staticEvents }: EventsProviderProps)
     })
   }
 
-  // Filter events by search query and category
+  // Filter upcoming events by search query and category
   const filteredEvents = useMemo(() => {
+    // If 'on-demand' is selected, don't show upcoming events
+    if (selectedCategories.includes('on-demand') && !selectedCategories.includes('all')) {
+      return []
+    }
+
     let filtered = allEvents
 
     // Filter by categories (multiple selection)
@@ -167,6 +184,31 @@ export function EventsProvider({ children, staticEvents }: EventsProviderProps)
     })
   }, [allEvents, selectedCategories, searchQuery])
 
+  // Filter on-demand events separately by search query and category
+  const filteredOnDemandEvents = useMemo(() => {
+    // If specific categories are selected (not 'all' and not 'on-demand'), don't show on-demand events
+    if (!selectedCategories.includes('all') && !selectedCategories.includes('on-demand')) {
+      return []
+    }
+
+    let filtered = onDemandEvents
+
+    // Filter by search query
+    if (searchQuery.trim()) {
+      const query = searchQuery.toLowerCase()
+      filtered = filtered.filter((event) => {
+        const titleMatch = event.title?.toLowerCase().includes(query)
+        const descriptionMatch = event.description?.toLowerCase().includes(query)
+        const locationMatch = event.location?.toLowerCase().includes(query)
+        const tagsMatch = event.tags?.some((tag) => tag.toLowerCase().includes(query))
+
+        return titleMatch || descriptionMatch || locationMatch || tagsMatch
+      })
+    }
+
+    return filtered
+  }, [onDemandEvents, selectedCategories, searchQuery])
+
   // Featured event: nearest upcoming event, or if none, the most recent past event
   const featuredEvent = useMemo(() => {
     if (allEvents.length === 0) return undefined
@@ -208,7 +250,9 @@ export function EventsProvider({ children, staticEvents }: EventsProviderProps)
   const value: EventsContextValue = {
     allEvents,
     filteredEvents,
+    filteredOnDemandEvents,
     staticEvents,
+    onDemandEvents,
     lumaEvents,
     isLoading,
     searchQuery,
diff --git a/apps/www/app/events/page.tsx b/apps/www/app/events/page.tsx
index b2e202162c9..0d674c52f32 100644
--- a/apps/www/app/events/page.tsx
+++ b/apps/www/app/events/page.tsx
@@ -10,7 +10,7 @@ export const metadata: Metadata = {
 
 export default async function EventsPage() {
   // This needs to be server-side as we use FS api.
-  const staticEvents = await getStaticEvents()
+  const { upcomingEvents, onDemandEvents } = await getStaticEvents()
 
-  return <EventClientRenderer staticEvents={staticEvents.upcomingEvents} />
+  return <EventClientRenderer staticEvents={upcomingEvents} onDemandEvents={onDemandEvents} />
 }
diff --git a/apps/www/components/Events/new/EventBanner.tsx b/apps/www/components/Events/new/EventBanner.tsx
index 66aae718c2f..2b91e00114b 100644
--- a/apps/www/components/Events/new/EventBanner.tsx
+++ b/apps/www/components/Events/new/EventBanner.tsx
@@ -3,7 +3,7 @@
 import { CalendarIcon, MapPinIcon } from 'lucide-react'
 import Image from 'next/image'
 import Link from 'next/link'
-import { cn, Button } from 'ui'
+import { cn, Button, Badge } from 'ui'
 import { useEvents } from '~/app/events/context'
 import { formatHosts } from '~/lib/eventsUtils'
 
@@ -17,7 +17,9 @@ export function EventBanner() {
   if (!featuredEvent) return null
 
   return (
-    <section className={cn('grid md:grid-cols-[minmax(320px,35%),1fr] gap-6 lg:gap-12')}>
+    <section
+      className={cn('grid md:grid-cols-[minmax(320px,35%),1fr] items-start gap-6 lg:gap-12')}
+    >
       <CoverImage url={featuredEvent.cover_url} />
 
       <article className="flex flex-col md:justify-center gap-6 lg:py-2">
@@ -140,14 +142,20 @@ const LocationWidget = ({ location }: { location?: string }) => {
 const CoverImage = ({ url }: { url?: string }) => {
   if (!url)
     return (
-      <div className="w-full bg-surface-100 aspect-square border rounded-lg hidden md:grid place-items-center">
+      <div className="w-full bg-surface-100 aspect-square border rounded-lg hidden md:grid place-items-center relative">
         <Logo />
+        <Badge variant="brand" className="absolute bottom-4 right-4">
+          Upcoming
+        </Badge>
       </div>
     )
 
   return (
     <div className="w-full bg-surface-100 hidden md:block aspect-square border rounded-lg overflow-hidden relative">
       <img src={url} alt="Event Cover" className="object-cover object-center w-full" />
+      <Badge variant="brand" className="absolute bottom-4 right-4">
+        Upcoming
+      </Badge>
     </div>
   )
 }
diff --git a/apps/www/components/Events/new/EventClientRenderer.tsx b/apps/www/components/Events/new/EventClientRenderer.tsx
index 21568b7fdd4..248c0b852ee 100644
--- a/apps/www/components/Events/new/EventClientRenderer.tsx
+++ b/apps/www/components/Events/new/EventClientRenderer.tsx
@@ -7,9 +7,15 @@ import { EventBanner } from '~/components/Events/new/EventBanner'
 import { EventsProvider } from '~/app/events/context'
 import { EventGallery } from './EventGallery'
 
-export function EventClientRenderer({ staticEvents }: { staticEvents: SupabaseEvent[] }) {
+export function EventClientRenderer({
+  staticEvents,
+  onDemandEvents,
+}: {
+  staticEvents: SupabaseEvent[]
+  onDemandEvents: SupabaseEvent[]
+}) {
   return (
-    <EventsProvider staticEvents={staticEvents}>
+    <EventsProvider staticEvents={staticEvents} onDemandEvents={onDemandEvents}>
       <DefaultLayout className="flex flex-col">
         <SectionContainer className="border-x border-b !py-8">
           <h1 className="h3 !p-0 !m-0">
diff --git a/apps/www/components/Events/new/EventList.tsx b/apps/www/components/Events/new/EventList.tsx
index 83fe3f71d13..41e4033274f 100644
--- a/apps/www/components/Events/new/EventList.tsx
+++ b/apps/www/components/Events/new/EventList.tsx
@@ -16,7 +16,7 @@ const CATEGORIES_FILTERS = [
 ]
 
 export function EventList() {
-  const { isLoading, filteredEvents } = useEvents()
+  const { isLoading, filteredEvents, filteredOnDemandEvents } = useEvents()
 
   const getCategoryLabel = (value: string) => {
     const category = CATEGORIES_FILTERS.find((cat) => cat.value === value)
@@ -27,7 +27,7 @@ export function EventList() {
     return <EventListSkeleton />
   }
 
-  // Group events by date
+  // Group upcoming events by date
   const eventsByDate = filteredEvents.reduce(
     (acc, event) => {
       const eventDate = new Date(event.date).toLocaleDateString('en-US', {
@@ -46,6 +46,9 @@ export function EventList() {
     {} as Record<string, typeof filteredEvents>
   )
 
+  const hasUpcomingEvents = Object.keys(eventsByDate).length > 0
+  const hasOnDemandEvents = filteredOnDemandEvents.length > 0
+
   return (
     <div className="flex flex-col gap-y-8 min-h-72">
       {Object.entries(eventsByDate).map(([date, events], index) => (
@@ -99,8 +102,55 @@ export function EventList() {
         </div>
       ))}
 
-      {/* emtpy state */}
-      {Object.keys(eventsByDate).length === 0 && (
+      {/* On-demand events section */}
+      {hasOnDemandEvents && (
+        <div className="flex flex-col gap-y-2 relative mt-8">
+          <div className="absolute top-2 -left-[calc(48px+11px)] rounded-full size-1.5 bg-foreground-muted" />
+
+          <h3 className="text-foreground-light font-normal">On Demand</h3>
+
+          <div className="flex flex-col gap-y-4">
+            {filteredOnDemandEvents.map((event, idx) => (
+              <div
+                key={`on-demand-${idx}-${event.url}`}
+                className="bg-surface-100 border rounded-md p-3 flex justify-between items-start relative"
+              >
+                <Link
+                  className="inset-0 absolute"
+                  href={event.url}
+                  target={event.url.startsWith('http') ? '_blank' : '_self'}
+                  title="Go to event page"
+                  aria-hidden
+                />
+
+                <div className="flex flex-col gap-2">
+                  <h3>{event.title}</h3>
+
+                  <div className="flex gap-2 items-center text-sm text-foreground-light">
+                    <div className="size-5 rounded-full border bg-gradient-to-br from-background-surface-100 to-background-surface-200 relative">
+                      {event.hosts[0]?.avatar_url && (
+                        <img
+                          src={event.hosts[0].avatar_url}
+                          alt={event.hosts[0].name || 'Host image'}
+                          className="absolute inset-0 w-full h-full object-cover rounded-full"
+                        />
+                      )}
+                    </div>
+                    Hosted by {formatHosts(event.hosts).displayText}
+                  </div>
+                </div>
+
+                {event.categories.map((tag, idx) => (
+                  <Badge key={`tag-${idx}`}>{getCategoryLabel(tag)}</Badge>
+                ))}
+              </div>
+            ))}
+          </div>
+        </div>
+      )}
+
+      {/* empty state */}
+      {!hasUpcomingEvents && !hasOnDemandEvents && (
         <div className="self-center text-muted my-auto flex flex-col items-center gap-y-4">
           <Rows3Icon className="size-8" />
           <p className="">Oops! No events found.</p>
diff --git a/apps/www/lib/events.ts b/apps/www/lib/events.ts
index 9a05822af50..f686c08e93b 100644
--- a/apps/www/lib/events.ts
+++ b/apps/www/lib/events.ts
@@ -252,7 +252,11 @@ export const getStaticEvents = async (): Promise<{
         thumb: post.thumb || '',
         cover_url: (post as any).cover_url || '',
         path: post.path || '',
-        url: post.url || '',
+        // For webinars, use internal path; for other events, use external link if available
+        url:
+          (post as any).type === 'webinar'
+            ? post.url || post.path || ''
+            : post.link?.href || post.url || post.path || '',
         tags: post.tags || [],
         categories: post.categories || [],
         timezone: (post as any).timezone || 'America/Los_Angeles',